To tackle this problem, ZS partnered with B2B demand marketing agency Quarry to launch a 1:Few ABM campaign aimed at reaching executive change-makers at top client accounts.
Hear from ZS and Quarry on how they cultivated executive relationships, achieved 100% engagement at top accounts, and built their brand awareness.
Jennifer Hughes
Principal Digital Expert, Demandbase
Megan Wolfe
Managing Director, Portfolio and Campaign Marketing, ZS
Alison Spehar
Sr. Director, Demand Marketing Strategy, Quarry
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