Stop spamming and get relevant with Smarter GTM
Impress the right accounts with personalised experiences
Spam isn’t just unwanted email. It’s any uninformed, irrelevant interaction with your customers and potential buyers. It wastes your time and money and annoys the buyers you were hoping to impress.
Focusing on the customer buying experience is more important than ever. In today’s information age, buyers have more and more power over sellers. As a result, there’s an increased demand for personalised, relevant experiences.
Our speakers provide real-life examples of how Sales & Marketing teams are delivering personal, relevant and timely messages to their buyers.
Speakers
Leanne Chescoe
Director of EMEA Marketing, Demandbase
Kate Varvedo
Marketing Director, Infinityn International
Ronan Vance
Alliances Director, Folloze
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